Personality Matters Blog

  • The Real Secret to Winning Over Gen Z: Customer Experience

    Marketers have spent years trying to decode the millennial generation. The mystifying group of digital natives impervious to all previous forms of marketing and sales strategies. Although countless books have been written, and studies conducted, the secret sauce behind winning loyalty from this generation is still largely up for debate. More recently, much has been […]

  • Call Center Week: AI, Chatbots, & a Sense of Community

    Last week, the Mattersight team headed to sunny (and HOT) Las Vegas for Call Center Week 2017, the largest CX conference in the world! Over the course of the four day event, the Mirage hotel played host to more than 2,000 thousand customer experience enthusiasts, including influential thought leaders from giants like Amazon and Disney. […]

  • Forrester CXNYC 2017: Great Minds Think Alike

    This week, the team from Mattersight set out to New York City for Forrester’s CXNYC 2017, where more than 1,600 customer experience leaders gathered around the topic of Designing Breakaway Customer Experiences. Nothing excites us more than creating new ways to delight customers, so we were thrilled to learn from others like IBM, Oracle and […]